In Calculate Blog

A new campaign for Weet-Bix mentions mathematicians. We got excited about this because it is very rare for large companies to acknowledge mathematician as a career option. Gold star for Weet-Bix and their new campaign, Raised on Weet-Bix.

To every single Aussie born


At daytime, night-time, dusk or dawn


No matter if you’re a boy or a girl
If you want to rule the playground or take on the world


Whether you like surfing, or a mathematician


If you’re really funny, or good in the kitchen


If you dream of being famous, or you’re just working hard


If you play in the stadium, or the backyard


From the moment you can stand, or even sit


Every Aussie’s raised a Weet-Bix Kid.” 

 

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